A close-up of a yellow and brown flower with intricate petals, with a banner at the bottom saying 'Brand Guidelines'. The banner includes a logo with an orange swirl and the text 'OctoFlor Blooms Beyond Borders'.

Client
Octoflor

Year
2024/25

A black and white box of octoflor flowers with an illustration of an octopus on the front, and orange stickers indicating 'Sticker' and 'Quality Kenyan Roses.'

Octoflor een eigentijdse internationale bloemenexporteur met wortels in Kenia en klanten wereldwijd.

Samen hebben we de merkstrategie aangescherpt, een heldere propositie geformuleerd en een visuele identiteit vormgegeven.

Octoflor haar kernwaarden weerspiegelt: flexibiliteit, innovatie, betrouwbaarheid, pionieren en alles met een sterke menselijke benadering. Vanuit die basis creëerden we een campagne-concept dat het merk positioneert als pionier in de keten — fris, uniek en internationaal.

Samen met Octoflor maken we continu creatieve content voor social media en vertalen we hun merkverhaal door in middelen en activaties die het verschil maken.

An underwater scene with a diver falling downward, surrounded by large octopus tentacles reaching from above, with bubbles rising. The text says, 'Don't hold your breath!' and the bottom features a logo with a stylized orange and yellow swirl and the words, 'Octoflor Blooms Beyond Borders,' along with a website link, www.octoflor.com.
Two women, one with dark skin and short curly hair in a floral dress, and the other with light skin and long blonde hair in a garden of blooming flowers. Text promoting Octoflor and a world map logo are displayed.
LinkedIn logo in blue on a dark background.
Three people wearing black shirts with the Octoflor logo, smiling and posing behind an imitation social media frame with flower arrangements in the background at an indoor event.
A woman with natural hair in a greenhouse or flower nursery, holding a bouquet of orange flowers, with text promoting a 2024 flower catalog.
QR code with text below that says 'visit octoflor.com'.
3D rendering of the Instagram app icon with a black background.
A person in a suit standing on a small rock in the middle of rough waters under a cloudy sky with an advertisement for OctoFlor and a website link.
A black and white hand holding a bouquet of red roses against a dark background, with a logo and text promoting hands-on engagement every day.
A black and white zebra pattern background with a black square in the center featuring a swirling orange flower logo and the text "OctoFlor" underneath. A gold rounded rectangle contains the phrase "Unique in quality and appearance," and the website "www.octoflor.com" is written in orange at the bottom.